Walter Foster imprint, it's 128 pages and available in paperback format.
I really love art tutorial books which are accessible and usable by anyone, no matter what their level of artistic ability and experience. This is an appealing guide, written well, with encouraging and enjoyable prompts. The introductory chapters include some drawing and letting tutorials, an abbreviated survey of tools and supplies, as well as some layout instructions.
Probably 5-10% of the book (including most of the later chapters) is given over to practice areas and prompts. There is a lot of step by step instruction included in the earlier chapters of the book however. The style of the art is simple, upbeat, and naive/folksy. I find it very appealing. It would be perfectly suited to making note cards, place cards, journaling, envelopes/stationery and similar projects.
Disclosure: I received an ARC at no cost from the author/publisher for review purposes.